An award-winning New York-based agency, GLOW planning to expand entertainment marketing business with the opening of West Coast presence in Los Angeles. The agency also declared that an entertainment executive and digital marketing expert Randy Malinoff joined as Chief Growth Officer for the West Coast. Agency’s move grows its business, and the development has built strong standing in the entertainment marketing. With its recent move, the agency will exploit marketing skills to deliver service to the current clients and increase its network. GLOW successfully completed digital campaigns for marquee clients such as Hulu, Spotify, Viacom and so on.
At Universal Music Group, Randy Malinoff served as Executive Vice President of Wizard World Comic Con and Head of Direct to Consumer e-commerce. Randy will be responsible to develop GLOW’s business. TO achieve his goal successfully he will work with music companies, movie studios, television networks.
Chief Executive Officer, Peter Levin said that the team delighted to welcome Randy on board to build a West Coast presence for GLOW. Agency’s experts surely extend a world-class agency to the Los Angeles market, it has a stronger team than ever.
Randy Malinoff expressed his feeling to join the agency. Randy excited to join the team and planning to operate significantly to achieve the goal in the competitive environment. Furthermore, he stated that GLOW’s history is remarkable, and its clients satisfied with its delivered services. Earlier to Universal Music Group, Rand Malinoff was Senior Vice President of Digital at NBCUniversal, famous for the box office hits.
GLOW’s COO and President, Howie Kleinberg have a great connection with Randy over fifteen years. Howie worked with Randy at NBCUniversal, also both worked on many digital marketing campaigns for marquee titles such as The Fast and The Furious, Slap Shot and so on.